7月17日雅思大作文示范写作 | 广告意在推销非必需品吗?
雅思写作如何变得短小精致！雅思写作并不是字数越多越好，雅思写作其实考察的是大家的词汇语法句型的运用，是否可以将一件事情描述的表达清晰，那么如何让自己的雅思写作做到短小精致呢，今天新航道小编就为大家好好分析一下。
建议一：避免使用一些空洞的单词和词组
1.一些空洞的单词或者是词组其实根本就不能为句子带来任何相关或者是重要的信息，这些句子就可以删掉。
2.有些空洞和繁琐的表达方式一般都是可以替换的。
建议二：避免重复
1.朗阁小编建议大家尽量去避免重复使用同样的词汇，或者有的时候虽然词汇是没有重复但是其实意思却有重复。这个时候大家可以去做一些简化的工作。
2.有时一个词组其实还可以用一个更加简单的单词来进行替换。
建议三：选择那种最恰当的语法结构
选择合适的语法结构往往可以使句子意思的表达变得更为精确和简练。虽然说语法的多样性也是重要的，但是大家能够选择最恰当的语法结构，下面这些原则是在选择任何种语法结构时可以进行参考的原则：
1.一个句子的主语和谓语动词应该是能够直接反映句子中最重要的意思。
2.要避免频繁的去使用there be结构。
3.把从句改为那种短语或者是单词。
4.仅在需要强调宾语而不是主语的时候才使用那些被动语态。
5.用那种更为精确的一个动词来代替那些动词短语。
6.有时两句话的信息往往需要经过组合完全可以用一句话来进行简练地表达。
经过上述的介绍的关于雅思写作如何变得短小精致就为大家介绍到这里，大家可以吸取经验帮助自己达到满意的分数。
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7月17日雅思大作文示范写作 | 广告意在推销非必需品吗?
年7月17雅思大作文题目
Some people say that the main aim of advertising is to improve the sales of products that people do not really need.
To what extent do you agree or disagree?
范文及解析
Introduction
Advertising has been an integral part of our economic and social life now. However, as a powerful technique of promoting sales, it has been censured by some people for its “main aim”: to encourage shoppers to buy unnecessary goods. I tend to think that this view presents a very one-sided picture of advertising.
【解析】
integral part 不可或缺的部分
censure 谴责v.
one-sided 片面的adj.
Body Paragraph 1
The commentary is understandable that advertising creates unconscious desires. People holding this view may ascribe their over-consumption to advertisers’ exaggerated claims of their marketing pitches, which means advertising puts goods in a positive light, creating unrealistic expectations, all for the benefit of selling. Enticed by these messages, consumers would buy goods of little or no value to themselves on impulse, be it a new cell phone or a massage armchair.
【解析】
ascribe … to … 归咎于
marketing pitch 市场营销
entice 怂恿 v.
on impulse 一时冲动
Body Paragraph 2
To persuade potential customers through evoking their psychological appeals, indeed, is one objective of advertising. However, I would argue that there is a controversy in what constitutes necessities versus non-essentials. This ambiguous notion is changing, along with the change in generations. To explain, what seems nonessential now – a massage armchair, for example – may fulfill its function years later, whereas what seems required now – a cell phone, for example – may soon lose its value if operating systems suddenly upgrade.
【解析】
evoke 唤醒 v.
psychological appeals
controversy 争议 n.
Body Paragraph 3
My firm conviction is that the real objective of advertising is to promote effective communication between producers and consumers. When a new product is to be introduced in the market, producers create memorable advertising campaigns that boost brans recognition, from which potential customers can be informed more about product advantages and know what suits their requirements and budget. Not only that, advertising helps maintain the demand for existing products and services.
【解析】
introduce 引入v.
Conclusion
In conclusion, I would say that the main aim of advertising is to prepare a ground for the sales of products, but we cannot affirm that the promoted goods are unnecessary.
【解析】
prepare a ground for 为…打基础
affirm 断言v.
