7月17日雅思大作文示范写作 | 广告意在推销非必需品吗?
年9月12日雅思大作文题目:普通教育还是职业教育
“In some countries, secondary schools aim to provide a general education across a range of subjects. In others, children focus on a narrow range of subjects related to a particular career. Which of these two systems is more appropriate in today’s world?”
解析&审题
有些里，中学生学习各种各样的课程，而另外一些里，中学生重点学一些与特定职业相关的课程。
问题是：这两种体制在当今世界里，哪一个更合适?
我们要正确理解题目中的关键词，首先要找到“学习各种各样课程”与“重点学与特定职业相关的课程”可能会产生的结果，然后讨论“在当今世界里“，哪个更合适。也就是说，我们最后的结论要与”当今世界“相联系。这样，我们可能就需要说明，”当今世界“有什么特征?这些特征如何影响我们对两种教育体制的选择?
唐老师认为，当今世界有两大特征，一是孩子们越来越需要接受高等教育，二是世界变化越来越快。这两大特征意味着，孩子们在中学接受更广泛的教育，因为只有这样，孩子们才更有机会上大学，也才能地应对这个日新月异的世界。
以下是唐老师的范文。
老师笔记
01、In today’s secondary schools, the system of general education has become themainstream while that of vocational education has been less popular. But why do secondary school students prefer academic courses to vocational courses today?
在今天的中学里，通识教育已成为主流，而职业教育则没有那么普遍。但是为什么今天中学生更喜欢学术课程，而不是职业课程呢?
解析
(1) 本段直接给出观点，并提出拟回答的问题。
(2) Mainstream 主流(的)
(3) Vocational education 职业教育
(4) Prefer A to B 更喜欢A，而不是B
02、The most important reason has to do with the role of the secondary schools are supposed to play in children's education. In the past, many students would go to the job market immediately after they had finished their secondary school, so it was important for the secondary schools to provide courses related to certain jobs. But this is not the case any more.Today, most secondary schools are expected to provide a range of academic subjects that students need to study in order to go to college for higher education, because that seems to be the only way for people to get a well-paid job. In other words, general education is more appropriate for college-bound students, since going to college has become necessary for everyone.
最重要的原因是中学在孩子教育中应该扮演的角色。在过去，许多学生会在中学毕业后立即进入就业市场，因此中学提供与工作相关的课程重要。但现在已经不是这样了。今天，大多数中学都被期待提供宽泛的学术课程，学生需要学习这些课程才能进入大学接受高等教育，因为接受高等教育似乎是人们获得高薪工作的途径。换句话说，通识教育更适合计划上大学的学生，因为上大学对每个人来说都是必要的。
解析
(1) 本段论述中学应该提供普通教育的个原因：为孩子们上大学做准备。本段采用了对比的论述方法：比较过去和现在中学功能的变化。
(2) Have to do with... 与......相关
(3) Job market 就业市场
(4) This is not the case any more. 现在已经不再是这样了。
(5) College-bound students 即将上大学的学生
03、Even for those students who do not wish to go to college, to receive a morecomprehensive education at the secondary school is more advisable in today's world. As the world is changing on daily basis, what we have learnt today may become useless tomorrow. Many job opportunities are disappearing, while new ones keep popping into our life. This situation makes it more important for students to know how to learn than what they learn. Just focusing on a certain limited number of practical skills, be it plumbing, carpentry, or mechanics, the students will soon find themselves out of joint with the world, because these jobs may be performed by machines or may not be needed at all. On the contrary, if they receive more general education, they will surely have a better time adapting to the fast-changing world.
即使是那些不想上大学的学生，在中学接受更全面的教育在当今世界也是更可取的。世界日新月异，我们今天学到的明天可能会变得毫无用处。许多工作机会正在消失，而新的工作机会又不断出现在我们的生活中。这种情况使学生更需要知道怎么学，而不是学什么。如果仅专注于数量的实际技能，无论是管道、木工还是机械，学生们很快就会发现自己与世界脱节，因为这些工作可能由机器完成，或者根本就不需要了。相反，如果他们接受更普通的教育，他们更能适应这变化的世界。
解析
(1) 本段讨论另外一个原因：世界变化快，我们需要具备适应世界的能力。
(2) Comprehensive 全面的
(3) Advisable 可取的
(4) On daily basis 每天
(5) Out of joint with... 与......脱节
(6) Adapt to... 适应......
04、To conclude, a general secondary education is more appropriate today than a purely vocational one, for it gives students a better chance to go to college, or a higheradaptability to address the ever emerging problems in their life.
总之，普通中等教育比单纯的职业教育更合适，因为它给学生的上大学的机会，或者给他们更高的适应能力，以解决生活中不断出现的问题。
解析
(1) 本段是结论，并明确提出自己的观点。
(2) Adaptability 适应力
(3) Address 解决
(4) Ever emerging problems 不断出现的问题
向上滑动阅览
7分范文
In today’s secondary schools, the system of general education has become the mainstream while that of vocational education has been less popular. But why do secondary school students prefer academic courses to vocational courses today?
The most important reason has to do with the role of the secondary schools are supposed to play in children's education. In the past, many students would go to the job market immediately after they had finished their secondary school, so it was important for the secondary schools to provide courses related to certain jobs. But this is not the case any more.Today, most secondary schools are expected to provide a range of academic subjects that students need to study in order to go to college for higher education, because that seems to be the only way for people to get a well-paid job. In other words, general education is more appropriate for college-bound students, since going to college has become necessary for everyone.
Even for those students who do not wish to go to college, to receive a more comprehensive education at the secondary school is more advisable in today's world. As the world is changing on daily basis, what we have learnt today may become useless tomorrow. Many job opportunities are disappearing, while new ones keep popping into our life. This situation makes it more important for students to know how to learn than what they learn. Just focusing on a certain limited number of practical skills, be it plumbing, carpentry, or mechanics, the students will soon find themselves out of joint with the world, because these jobs may be performed by machines or may not be needed at all. On the contrary, if they receive more general education, they will surely have a better time adapting to the fast-changing world.
To conclude,a general secondary education is more appropriate today than a purely vocational one, for it gives students a better chance to go to college, or a higher adaptability to address the ever emerging problems in their life.
(338 words)
建议背诵的句子
1. In the past, many students would go to the job market immediately after they had finished their secondary school, so it was important for the secondary schools to provide courses related to certain jobs.
在过去，许多学生会在中学毕业后立即进入就业市场，因此中学提供与工作相关的课程重要。
2. Today, most secondary schools are expected to provide a range of academic subjects that students need to study in order to go to college for higher education, because that seems to be the only way for people to get a well-paid job.
今天，大多数中学都被期待提供宽泛的学术课程，学生需要学习这些课程才能进入大学接受高等教育，因为接受高等教育似乎是人们获得高薪工作的途径。
3. Just focusing on a certain limited number of practical skills, be it plumbing, carpentry, or mechanics, the students will soon find themselves out of joint with the world, because these jobs may be performed by machines or may not be needed at all.
如果仅专注于数量的实际技能，无论是管道、木工还是机械，学生们很快就会发现自己与世界脱节，因为这些工作可能由机器完成，或者根本就不需要了。
4. To conclude, a general secondary education is more appropriate today than a purely vocational one, for it gives students a better chance to go to college, or a higheradaptability to address the ever emerging problems in their life.
总之普通中等教育比单纯的职业教育更合适，因为它给学生的上大学的机会，或者给他们更高的适应能力，以解决生活中不断出现的问题。
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7月17日雅思大作文示范写作 | 广告意在推销非必需品吗?
年7月17雅思大作文题目
Some people say that the main aim of advertising is to improve the sales of products that people do not really need.
To what extent do you agree or disagree?
范文及解析
Introduction
Advertising has been an integral part of our economic and social life now. However, as a powerful technique of promoting sales, it has been censured by some people for its “main aim”: to encourage shoppers to buy unnecessary goods. I tend to think that this view presents a very one-sided picture of advertising.
【解析】
integral part 不可或缺的部分
censure 谴责v.
one-sided 片面的adj.
Body Paragraph 1
The commentary is understandable that advertising creates unconscious desires. People holding this view may ascribe their over-consumption to advertisers’ exaggerated claims of their marketing pitches, which means advertising puts goods in a positive light, creating unrealistic expectations, all for the benefit of selling. Enticed by these messages, consumers would buy goods of little or no value to themselves on impulse, be it a new cell phone or a massage armchair.
【解析】
ascribe … to … 归咎于
marketing pitch 市场营销
entice 怂恿 v.
on impulse 一时冲动
Body Paragraph 2
To persuade potential customers through evoking their psychological appeals, indeed, is one objective of advertising. However, I would argue that there is a controversy in what constitutes necessities versus non-essentials. This ambiguous notion is changing, along with the change in generations. To explain, what seems nonessential now – a massage armchair, for example – may fulfill its function years later, whereas what seems required now – a cell phone, for example – may soon lose its value if operating systems suddenly upgrade.
【解析】
evoke 唤醒 v.
psychological appeals
controversy 争议 n.
Body Paragraph 3
My firm conviction is that the real objective of advertising is to promote effective communication between producers and consumers. When a new product is to be introduced in the market, producers create memorable advertising campaigns that boost brans recognition, from which potential customers can be informed more about product advantages and know what suits their requirements and budget. Not only that, advertising helps maintain the demand for existing products and services.
【解析】
introduce 引入v.
Conclusion
In conclusion, I would say that the main aim of advertising is to prepare a ground for the sales of products, but we cannot affirm that the promoted goods are unnecessary.
【解析】
prepare a ground for 为…打基础
affirm 断言v.
