7月17日雅思大作文示范写作 | 广告意在推销非必需品吗?
雅思写作分数不高的原因有哪些?为什么明明很努力了，大家在雅思写作中依旧得不到呢?通过分析，发现是由于三个原因导致的，小伙伴们可要好好的觉悟了!
个原因：写作格式混乱
一般的英文写作格式主要有齐头式和缩进式。通常齐头式表明顶头书写且段与段之间空出一行，所以这样的各式会给人以整洁的感觉，小编也比较推荐大家使用这种格式。而缩进式和中文的写作格式往往比较相似，就是要求在每一段的开头句缩进，但是它们的段落之间是没有空行的，所以这种各式并不是很受欢迎。
小编经常在作文中看到有的同学们用的是齐头式+缩进式，他们在段首句缩进+段落之间空行，咋一看真的给人以不伦不类的感觉，题型同学们要注意了。
第二个原因：总结段缺失
学生在雅思写作时因为时间不充裕导致无法写出总结段，这样的作文会给阅卷者一种没完成任务的感觉。小编强烈建议考生尽量要写最后的summary，无论是在task 1还是task 2这一块。建议同学们可以去利用最后一段来进行点题、归纳，这样的话我们就可以限度地避免因为语言功底不深而导致的文章结构不明晰，以及说服力不强等问题，也就是说要用形式来弥补内容上无法克服的困难。
另外，因为开头结尾段是我们在平时练习的时候比较熟练的一部分，所以我们真的是很容易就搞定的。
第三个原因：分段过多或者过少
试想一下当你拿着一篇只有一段的很长的文章时，你是不是感到很晕呢?尤其是当我们的写作能力有限的时候，当我们的文字表达没有吸引力的时候，那我们怎么能让考官有耐心看完你的文章呢?再设想一下，当你看的文章背分成了的段落，但是你的论证能力又有限，你费了半天的劲也写不出几个像样的句子，那么会不会每段都给人一种流水账的感觉呢?
因此，若大家想要在雅思写作中获取，那么就必须要改变这三个低分的原因，写作不是儿戏，需要谨慎对待。
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7月17日雅思大作文示范写作 | 广告意在推销非必需品吗?
年7月17雅思大作文题目
Some people say that the main aim of advertising is to improve the sales of products that people do not really need.
To what extent do you agree or disagree?
范文及解析
Introduction
Advertising has been an integral part of our economic and social life now. However, as a powerful technique of promoting sales, it has been censured by some people for its “main aim”: to encourage shoppers to buy unnecessary goods. I tend to think that this view presents a very one-sided picture of advertising.
【解析】
integral part 不可或缺的部分
censure 谴责v.
one-sided 片面的adj.
Body Paragraph 1
The commentary is understandable that advertising creates unconscious desires. People holding this view may ascribe their over-consumption to advertisers’ exaggerated claims of their marketing pitches, which means advertising puts goods in a positive light, creating unrealistic expectations, all for the benefit of selling. Enticed by these messages, consumers would buy goods of little or no value to themselves on impulse, be it a new cell phone or a massage armchair.
【解析】
ascribe … to … 归咎于
marketing pitch 市场营销
entice 怂恿 v.
on impulse 一时冲动
Body Paragraph 2
To persuade potential customers through evoking their psychological appeals, indeed, is one objective of advertising. However, I would argue that there is a controversy in what constitutes necessities versus non-essentials. This ambiguous notion is changing, along with the change in generations. To explain, what seems nonessential now – a massage armchair, for example – may fulfill its function years later, whereas what seems required now – a cell phone, for example – may soon lose its value if operating systems suddenly upgrade.
【解析】
evoke 唤醒 v.
psychological appeals
controversy 争议 n.
Body Paragraph 3
My firm conviction is that the real objective of advertising is to promote effective communication between producers and consumers. When a new product is to be introduced in the market, producers create memorable advertising campaigns that boost brans recognition, from which potential customers can be informed more about product advantages and know what suits their requirements and budget. Not only that, advertising helps maintain the demand for existing products and services.
【解析】
introduce 引入v.
Conclusion
In conclusion, I would say that the main aim of advertising is to prepare a ground for the sales of products, but we cannot affirm that the promoted goods are unnecessary.
【解析】
prepare a ground for 为…打基础
affirm 断言v.
