7月17日雅思大作文示范写作 | 广告意在推销非必需品吗?
现在88%的雅思考生次雅思大作文考试分数低，大概在雅思总分5.3左右。雅思大作文分数低的原因是写不完、跑题、考官看不懂。那么，雅思大作文的评分标准是什么呢?北京新航道小编提示，雅思大作文的评分标准主要影响因素有：任务回应、连贯和链接、词汇运营、语法运用。
雅思大作文的评分标准：任务回应
雅思大作文的评分标准：连贯和链接
雅思大作文的评分标准：词汇运营
雅思大作文的评分标准：语法运用
雅思大作文的评分标准案例
案例一Some people think that universities should provide graduates with the knowledge and skills needed in the workplace. Others think that the true function of a university should be to give access to knowledge for its own sake, regardless of whether the course is useful to an employer. What, in your opinion, should be the main function of a university? (7-4)...
同学习作段：What knowledge and skills should universities provide has been argued for many years. Some people think that the true function of universities provide knowledge for their own purpose错误复杂句, but nowadays, more and more people point out that universities should provide graduates with the knowledge and skills according to the work place 第二段：The first reason for universities should provide these knowledge and skill is the students’ needs. 学生日后需要。Obviously, the most of the students go to university purpose of is to get some knowledge段落安排诡异and skills which could make them have the ability to get a job. 错误复杂句If a university does not provide these knowledge and skills, the students might not get a job and they would be very disappointed. As a result, the university would lose its students.第三段：Moreover, providing knowledge and skills needed in the workplace maks a university progress. 有利于学校的声望。The new skills and information always are initiated in the workplace, so focusing on the needs of the workplace the university could get sound strategies to do research and make it more mordenization.中式英语第四段：Lastly, providing these knowledge and skills could benefit our country which usually gives a financial support to universities.对有好处。Having these knowledge and skills students are more easy to get a job中式英语, and this can make our countries’ economy strong. 第五段：In conclusion, it can be said that providing the knowledge and skills which the workplace needs is every universities’ basic function.
案例二Some people think that a sense of competition in children should be encouraged. Others believe that children who are taught to co-operate rather than compete become more useful adults. Discuss both these views and give your own opinion.(5-3)...
同学习作段：Nowadays, purpose of education being changed in Korea. 错误简单句There are some people who think that competition in children should be made, also others believe that children who are taught to co-operate as well as become more useful adults. 错误复杂句There are advantages and disadvantages for both of the arguments.第二段：To begin with, what is good if a sense of competition in children is made? 疑问衔接诡异They could develop themselves more and more as they learn and study a lot to win from the competition. To prove this, in Korea, it is popular- even common now- to have a tutor who come to student’s house to teach extra pieces of study with paying a lot of money. They learn faster than what they learn at school. 表意不清。讨论竞争第三段：Furthermore, during the vacations, students study abroad to learn English for a month instead of revise school work.构词问题 If they have experiments such as study abroad, it is one of the greatest plus point to go to the famous well-known high-school. Moreover, there are four big school exam and two national examinations to test students’ level of studies 标点问题generally, only the highest 40% can go to the good quality highschools and colleges. Children learn as much as they can, to win the competition to obtain good quality schools.讨论竞争 第四段：On the other hand, as they are busy to enter the schools and study individually with their own tutors, there are problems. They become selfish. They become careless and don’t help others a lot if it is about studies. There will be no co-operations for them then, why are there companies for many people to work in? 表意不清，过度展开each of them are clever, however, 标点问题there are weak parts and strong parts for each person. To cooperate is to improve this part. People talk and listen to what others thinking of and learn. That could also be a great opportunity to learn instead of learning alone with one teacher. 讨论竞争+合作第五段：In conclusion, I strongly agree with that children should be taught to cooperate rather than compete. Nobody is perfect. People learn together, work together to develop each other. Therefore, I want parents and teachers to educate children concentrating on cooperation, not compete and ranking them.复杂句错误
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7月17日雅思大作文示范写作 | 广告意在推销非必需品吗?
年7月17雅思大作文题目
Some people say that the main aim of advertising is to improve the sales of products that people do not really need.
To what extent do you agree or disagree?
范文及解析
Introduction
Advertising has been an integral part of our economic and social life now. However, as a powerful technique of promoting sales, it has been censured by some people for its “main aim”: to encourage shoppers to buy unnecessary goods. I tend to think that this view presents a very one-sided picture of advertising.
【解析】
integral part 不可或缺的部分
censure 谴责v.
one-sided 片面的adj.
Body Paragraph 1
The commentary is understandable that advertising creates unconscious desires. People holding this view may ascribe their over-consumption to advertisers’ exaggerated claims of their marketing pitches, which means advertising puts goods in a positive light, creating unrealistic expectations, all for the benefit of selling. Enticed by these messages, consumers would buy goods of little or no value to themselves on impulse, be it a new cell phone or a massage armchair.
【解析】
ascribe … to … 归咎于
marketing pitch 市场营销
entice 怂恿 v.
on impulse 一时冲动
Body Paragraph 2
To persuade potential customers through evoking their psychological appeals, indeed, is one objective of advertising. However, I would argue that there is a controversy in what constitutes necessities versus non-essentials. This ambiguous notion is changing, along with the change in generations. To explain, what seems nonessential now – a massage armchair, for example – may fulfill its function years later, whereas what seems required now – a cell phone, for example – may soon lose its value if operating systems suddenly upgrade.
【解析】
evoke 唤醒 v.
psychological appeals
controversy 争议 n.
Body Paragraph 3
My firm conviction is that the real objective of advertising is to promote effective communication between producers and consumers. When a new product is to be introduced in the market, producers create memorable advertising campaigns that boost brans recognition, from which potential customers can be informed more about product advantages and know what suits their requirements and budget. Not only that, advertising helps maintain the demand for existing products and services.
【解析】
introduce 引入v.
Conclusion
In conclusion, I would say that the main aim of advertising is to prepare a ground for the sales of products, but we cannot affirm that the promoted goods are unnecessary.
【解析】
prepare a ground for 为…打基础
affirm 断言v.
