7月17日雅思大作文示范写作 | 广告意在推销非必需品吗?
你知道雅思写作结尾怎么写吗?考生时候仅仅注重雅思写作的开头怎么写，却忽略了雅思写作结尾也是关键的得分点，今天新航道小编就为大家讲讲如何才能写作大气又出彩的雅思写作结尾。
首先要凑回顾全文|+观点+展望做开展。
这样的结尾方式比较适合于双边结构的作文，在这种写法中，我们要注意的是结尾段是由三个要素组成，其中第2个要素是必须的 ，但是句子的数量可以是3句也可以是2句甚至1个句子。首先我们来看一个例子：
I agree that we need to make sure that animals that are used for testing new products have the minimum of suffering. However, I am convinced that animal testing is necessary, and that it will continue to benefit humans in new and wonderful ways.
上面这个例句中作者将自己的观点隐藏在了一个宾语从句之后，起到了一个欲扬先抑的效果。但是这种情况要搭配展望未来的句子才能的起到渲染的效果。我们来对比另外一个例子：
In conclusion, physical punishment can be a useful method of discipline. However, it should be the last choice for parents. If we want to build a world with less violence we must begin at home, and we must teach our children to be responsible.
大家不难发现，2个句子都使用了相似的衔接方式，即首句委婉地回顾全文，将观点的对立面用"让步"的方式表达出来，同时也是对主体段观点进行回顾，然后再是用转折句的方式阐述自己的看法和观点。最后再用一个对于未来的期望来支撑自己的观点。这种顺序安排的优点在于对于文章的主体有的总结，但同时观点又是鲜明有力的，加上对于未来的润色，使得表达更流畅。用同样的方法再来看第三个例句：
To sum up, although there are undoubtedly some problems with increased levels of education, I feel strongly that the country can only progress if all its people are educated to the maximum of their ability.
和前2个结尾不同，第三个结尾尽管先回顾了全文，但是它将作者的观点和对未来的希望融合在了一个条件状语从句中。如此就给出了我们在构造"展望未来"时的一个思路，可以搭配条件状语从句或者介宾短语跟在观点句的后面。此种结尾发展方式同样适用于分析解决型大作文的结尾段布局，比如：
All in all, although the problem of drugs may seem impossible to eliminate, there are concrete steps that can be taken to weaken the hold of drugs on society. The danger from drugs is too great to ignore.
对于毒品对社会的危害，作者先是承认现状的无法改变，进而乐观地阐述了自己的观点即采取了切实有效的行动后可以减弱其危害，最后用毒品的危害性展望未来。换句话说在社会类分析解决型议论文中，我们在展望未来时可以考虑用强调其长远的影响作为突破口。又如：
In short, there are several things that the government can do to allow more people to finish school. However, a number of society attitudes also have to change if the country.
希望通过上述几个例句大家可以学习到雅思写作结尾的写作方式，希望大家可以在雅思写作中取得优异的成绩。
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7月17日雅思大作文示范写作 | 广告意在推销非必需品吗?
年7月17雅思大作文题目
Some people say that the main aim of advertising is to improve the sales of products that people do not really need.
To what extent do you agree or disagree?
范文及解析
Introduction
Advertising has been an integral part of our economic and social life now. However, as a powerful technique of promoting sales, it has been censured by some people for its “main aim”: to encourage shoppers to buy unnecessary goods. I tend to think that this view presents a very one-sided picture of advertising.
【解析】
integral part 不可或缺的部分
censure 谴责v.
one-sided 片面的adj.
Body Paragraph 1
The commentary is understandable that advertising creates unconscious desires. People holding this view may ascribe their over-consumption to advertisers’ exaggerated claims of their marketing pitches, which means advertising puts goods in a positive light, creating unrealistic expectations, all for the benefit of selling. Enticed by these messages, consumers would buy goods of little or no value to themselves on impulse, be it a new cell phone or a massage armchair.
【解析】
ascribe … to … 归咎于
marketing pitch 市场营销
entice 怂恿 v.
on impulse 一时冲动
Body Paragraph 2
To persuade potential customers through evoking their psychological appeals, indeed, is one objective of advertising. However, I would argue that there is a controversy in what constitutes necessities versus non-essentials. This ambiguous notion is changing, along with the change in generations. To explain, what seems nonessential now – a massage armchair, for example – may fulfill its function years later, whereas what seems required now – a cell phone, for example – may soon lose its value if operating systems suddenly upgrade.
【解析】
evoke 唤醒 v.
psychological appeals
controversy 争议 n.
Body Paragraph 3
My firm conviction is that the real objective of advertising is to promote effective communication between producers and consumers. When a new product is to be introduced in the market, producers create memorable advertising campaigns that boost brans recognition, from which potential customers can be informed more about product advantages and know what suits their requirements and budget. Not only that, advertising helps maintain the demand for existing products and services.
【解析】
introduce 引入v.
Conclusion
In conclusion, I would say that the main aim of advertising is to prepare a ground for the sales of products, but we cannot affirm that the promoted goods are unnecessary.
【解析】
prepare a ground for 为…打基础
affirm 断言v.
