7月17日雅思大作文示范写作 | 广告意在推销非必需品吗?
雅思写作差?不要气馁，今天新航道的小编为大家整理一些如何雅思写作。各位备考雅思的学生可以根据自身的学习情况学以致用。
对于雅思作文，烤鸭热衷各种秘籍、技巧之类的，更有看似用功的烤鸭对所有模板、套句和词汇都能倒背如流，但殊不知，雅思考试毕竟是一项语言能力测试，雅思考官也越来越清楚勤奋的亚洲考生的套路，所以近几年来，大多数这样去做的烤鸭写作都不会超过6分，严重的甚至会被取消考试成绩，给急切需要得到语言考试成绩完成申请的同学上了印象深刻的一课。
雅思写作考试比较限定范围，这项考试主要是为了测试烤鸭书面语言的表达能力，更是考察在指定任务内使用书面表达的能力。
每篇文章将从内容完成情况、连贯性和一致性、词汇量以及语法掌握的范围和精确度四方面综合评判。如果练习过度偏重某一项，其效果往往是事倍功半。
如果是刚接触雅思的烤鸭，先先仔细研究官方评分标准，了解自身的缺陷，同时为自己制定一个合理的学习计划。
过于热衷模板句式的学习，不是一个好的学习方式。频繁套用模板句式，往往给人留下呆板、单调的印象，总让人感觉不是考生自己的真实语言。
其实，考官看一篇模板痕迹很重的文章，看的不是模板的语言，而是烤鸭自己的语言表达。这时如果出现了严重的语言问题，必然会影响最后的得分。
所以在备考期间要注重审题、找出题目关键词，洞悉出题意图。你也可以这样去练习，阅读一些开头段，主体段和结尾段，针对某一真题当场写些段落再进行比较分析，学会如何活用主题词，用自己的语言来反复呈现主题信息。
考试前烤鸭都喜欢临阵磨枪，对网上的各种预测考题做重点准备，写好了就通篇背诵，最后得到的分数比较低。一是预测的主要是话题，程度上和真题有距离;二是有烤鸭准备了文章，考试时不做改动地照写。
小编认为考生们要清晰考官的评判标准才能更清楚知道自己要补哪儿方面，贴合考官的评分标准，是拿的前提。祝备考雅思的童鞋取得优异成绩。如有其他要咨询的，可以到官网进行咨询。
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到底如何写好雅思写作！
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7月17日雅思大作文示范写作 | 广告意在推销非必需品吗?
年7月17雅思大作文题目
Some people say that the main aim of advertising is to improve the sales of products that people do not really need.
To what extent do you agree or disagree?
范文及解析
Introduction
Advertising has been an integral part of our economic and social life now. However, as a powerful technique of promoting sales, it has been censured by some people for its “main aim”: to encourage shoppers to buy unnecessary goods. I tend to think that this view presents a very one-sided picture of advertising.
【解析】
integral part 不可或缺的部分
censure 谴责v.
one-sided 片面的adj.
Body Paragraph 1
The commentary is understandable that advertising creates unconscious desires. People holding this view may ascribe their over-consumption to advertisers’ exaggerated claims of their marketing pitches, which means advertising puts goods in a positive light, creating unrealistic expectations, all for the benefit of selling. Enticed by these messages, consumers would buy goods of little or no value to themselves on impulse, be it a new cell phone or a massage armchair.
【解析】
ascribe … to … 归咎于
marketing pitch 市场营销
entice 怂恿 v.
on impulse 一时冲动
Body Paragraph 2
To persuade potential customers through evoking their psychological appeals, indeed, is one objective of advertising. However, I would argue that there is a controversy in what constitutes necessities versus non-essentials. This ambiguous notion is changing, along with the change in generations. To explain, what seems nonessential now – a massage armchair, for example – may fulfill its function years later, whereas what seems required now – a cell phone, for example – may soon lose its value if operating systems suddenly upgrade.
【解析】
evoke 唤醒 v.
psychological appeals
controversy 争议 n.
Body Paragraph 3
My firm conviction is that the real objective of advertising is to promote effective communication between producers and consumers. When a new product is to be introduced in the market, producers create memorable advertising campaigns that boost brans recognition, from which potential customers can be informed more about product advantages and know what suits their requirements and budget. Not only that, advertising helps maintain the demand for existing products and services.
【解析】
introduce 引入v.
Conclusion
In conclusion, I would say that the main aim of advertising is to prepare a ground for the sales of products, but we cannot affirm that the promoted goods are unnecessary.
【解析】
prepare a ground for 为…打基础
affirm 断言v.
