7月17日雅思大作文示范写作 | 广告意在推销非必需品吗?
支招雅思小作文地图题——引入一个visitor (第三视角)：
句型可以样
摆脱单调机械的“东南西北”表达
有些措辞和描述从而变容易
路线比方位更有“情境感
《剑 14》Test 4
范文及解析
The two maps, as they are put together, show how Grange Park now is different from it was in 1920.
In 1920, visitors could enter the park from either the Arnold Avenue entrance or the Eldon Street one and would see a fountain in the park’s center. West of the fountain was a musical stage, and on the north and south sides of the stage were rose gardens with seats in the vicinity. Visitors would see another rose garden in the east, by the Arnold Avenue entrance, a pond foraquatic plants in the northwestern corner, and a glasshouse by the Eldon Street entrance with seats nearby. [注意：“visitor视角”写法并不意味着抛弃描述方位，“第三视角”是“描述东南西北”的补充。]
[写出与历史情况的关键区别。注意：关键区别 (main features) 即可，无需面面俱到。] Now, the fountain is gone, and now there is a square rose garden with seats on its four sides. Second, the musical stage is upgraded to an amphitheater for concerts. In addition,visitors entering from Arnold Avenue will see a café and a children’s playground in the corner on their left, and if patrons enter from Eldon Street, they will see a water feature on their right. It is also notable that there is an underground car park near the water feature.
[地图的综述写，就写变化程度的大小] Clearly, the park has changed immensely.
《剑 13》Test 1
范文及解析
The two maps illustrate the changed [改造类地图的核心就是change] road access to a city hospital in 2010 compared with 2007.
In 2007, the hospital was in the loop created by the Ring Road and accessible only from Hospital Road, which had an intersection with City Road. A visitor should go north on Hospital Road to enter the building and would see a number of bus stops on both sides of the road. If the visitor arrived by car, the car should turn east at the northern end of Hospital Road and would find the car park on Ring Road. [写出“路线感”]
In 2010, a visitor could take basically the same pathway [描述了两个图之间的关系], despite the few major developments in front of the hospital building. A visitor, going north, would need to pass the roundabout to go on Hospital Road and see a bus station on the left as the replacement of the bus stops, and the car park on the right became only for the staff’s vehicles. Going down the road, there was another roundabout whose eastern exit, on Ring Road, led to the public car park on the east side of the hospital building. [写出“路线感”]
Overall, the change was marked.
英语雅思培训
英语是当今世界上主要的国际通用语言这一，也是世界上最广泛使用的语言。
开课啦
英语雅思高效培训班是讲师团历经数年，潜心打磨出来的一款新媒体运营爆款课程，行业众多大咖共同定制，课程由浅入深，从理论到时间，充分调动学员热情在线直播授课。
上课方式
①在线直播教学
②在线点评互动和课后答疑
③全程辅导的教学模式
课程内容大纲
①语音：能用国际音标和基本读音规则正确拼读单词，朗读时语音、语调基本正确。
②语音：能用国际音标和基本读音规则正确拼读单词，朗读时语音、语调基本正确。
③语法：进一步巩固和加深基本语法知识并能运用所学语法知识解决阅读翻译中的问题
④说的能力：能进行简单的日常会话，能根据所学的教材内容进行问答和复述。
纯正地道口语
10000多位全球外籍教师团队，来自美国、英国、菲律宾等国家，具有国际专业英语教学资格认证及各行业工作背景。根据中国学生的特点，甄选多年执教经验的优秀外教给每一位学习者带来互动式学习体验，能够采取各类有针对性的教学方式。
超高的性价比
精选8大英语雅思课程类别，包含近百门主推精品课程，可以满足各个年龄群学习的需求，且课程性价比超高，不超过40元/节，质优价廉保证每一个家庭都能负担得起
7月17日雅思大作文示范写作 | 广告意在推销非必需品吗?
年7月17雅思大作文题目
Some people say that the main aim of advertising is to improve the sales of products that people do not really need.
To what extent do you agree or disagree?
范文及解析
Introduction
Advertising has been an integral part of our economic and social life now. However, as a powerful technique of promoting sales, it has been censured by some people for its “main aim”: to encourage shoppers to buy unnecessary goods. I tend to think that this view presents a very one-sided picture of advertising.
【解析】
integral part 不可或缺的部分
censure 谴责v.
one-sided 片面的adj.
Body Paragraph 1
The commentary is understandable that advertising creates unconscious desires. People holding this view may ascribe their over-consumption to advertisers’ exaggerated claims of their marketing pitches, which means advertising puts goods in a positive light, creating unrealistic expectations, all for the benefit of selling. Enticed by these messages, consumers would buy goods of little or no value to themselves on impulse, be it a new cell phone or a massage armchair.
【解析】
ascribe … to … 归咎于
marketing pitch 市场营销
entice 怂恿 v.
on impulse 一时冲动
Body Paragraph 2
To persuade potential customers through evoking their psychological appeals, indeed, is one objective of advertising. However, I would argue that there is a controversy in what constitutes necessities versus non-essentials. This ambiguous notion is changing, along with the change in generations. To explain, what seems nonessential now – a massage armchair, for example – may fulfill its function years later, whereas what seems required now – a cell phone, for example – may soon lose its value if operating systems suddenly upgrade.
【解析】
evoke 唤醒 v.
psychological appeals
controversy 争议 n.
Body Paragraph 3
My firm conviction is that the real objective of advertising is to promote effective communication between producers and consumers. When a new product is to be introduced in the market, producers create memorable advertising campaigns that boost brans recognition, from which potential customers can be informed more about product advantages and know what suits their requirements and budget. Not only that, advertising helps maintain the demand for existing products and services.
【解析】
introduce 引入v.
Conclusion
In conclusion, I would say that the main aim of advertising is to prepare a ground for the sales of products, but we cannot affirm that the promoted goods are unnecessary.
【解析】
prepare a ground for 为…打基础
affirm 断言v.
